編號 | 商品編號 | 商品名稱 | 作者 | 類別 | 使用課程名稱 |
1 | 9-707-401 | Procter & Gamble: Organization 2005 (A) | Piskorski, Mikolaj Jan;Spadini, Alessandro L. | Competitive strategy | Industrial Analysis( MBA 500300 ) |
2 | 9-806-105 | Google Inc. | Herman, Kerry ;Eisenmann, Thomas ;Eisenmann, Thomas | Competitive strategy | Marketing Management( 09620TM 400300 ) |
3 | 9-806-105 | Google Inc. | Herman, Kerry ;Eisenmann, Thomas ;Eisenmann, Thomas | Competitive strategy | Marketing Management( 09720TMP_500300 ) |
4 | 9-806-105 | Google Inc. | Herman, Kerry ;Eisenmann, Thomas ;Eisenmann, Thomas | Competitive strategy | R&D Management( 09720TM 504711 ) |
5 | 9-314-068 | Starbucks Coffee Company: Transformation and Renewal | Koehn, Nancy F.;McNamara, Kelly;Khan, Nora N.;Legris, Elizabeth | Entrepreneurship | Industrial Analysis( 10810MBA500300 ) |
6 | 9-386-019 | R&R | Stevenson, Howard H.;Mossi, Jose-Carlos Jarillo | Entrepreneurship | High Tech Seminar( None ) |
7 | 9-386-019 | R&R | Stevenson, Howard H.;Mossi, Jose-Carlos Jarillo | Entrepreneurship | 2008 University Professors High-tech Entrepreneurship Workshop( None ) |
8 | 9-386-019 | R&R | Stevenson, Howard H.;Mossi, Jose-Carlos Jarillo | Entrepreneurship | High-tech Entrepreneurship Workshop( None ) |
9 | 9-386-019 | R&R | Stevenson, Howard H.;Mossi, Jose-Carlos Jarillo | Entrepreneurship | case study- enterprise( LS05 ) |
10 | 9-407-028 | Bill Gates and Steve Jobs | Mayo, Anthony J.;Benson, Mark | Entrepreneurship | Strategic Management of Technology and Innovation( TM502100 ) |
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